Network Marketing Bootcamp

This past week I have been taking part in an intensive 'Bootcamp' training course on Internet-based network marketing. I have been actively using social media sites and Web 2.0 for over a year, yet now I realize I had only scratched the surface. The Bootcamp is based on a popular marketing system that can be a key ingredient towards achieving success in network marketing. I have joined more social networks (some that I hadn't heard of before), placed classified ads, built an email list, worked on 'social marketing' and more. The mechanics and technical details can be somewhat challenging, yet the most important factor is mindset; you have to be very persistent, patient, and get out of your 'comfort zone'. The majority of people who get into network marketing (or multi-level marketing, MLM) are not successful partly because they give up too easily, but also due to a lack of training. Sales is a very difficult skill to master - most of us were not born with it. The common stereotype about salespeople is often rather negative; they are thought of as pushy, selfish, not attentive to your needs or questions, etc. One of the big eye-openers in my learning process has been that this stereotype comes from being exposed to people who are in sales yet don't really know what they are doing. The most fundamental concepts in real professional sales are focusing on the needs of your target market, and selling yourself. Building relationships is critical, so people then want to hear about your business or expertise. The term 'Attraction Marketing' encompasses all of these; this concept made me much more comfortable with the whole idea of sales, and one of the most important attributes that people who are very successful in any business have in common. I still have a lot to learn - stay tuned for the next installment!.